# Frukht

> Field-level intelligence for the ag channel.

Frukht turns satellite signals into who to visit, what to recommend, and when — for the
Latin American agricultural input channel. We are remote sensing + AI + data science, delivered
as consulting, for the companies that sell to growers.

## What Frukht is
A consulting firm (not a platform) that gives the ag distribution layer a field-level data
capability it could not build alone. Vendor-neutral: works on top of any satellite imagery
(Sentinel-2, Landsat, Planet, Satellogic) plus the client's own agronomy data.

## Who it is for
- Regional seed, fertilizer, and crop-protection companies
- Ag retailers, dealers, and distributors (agroservicios, revendas, acopios)
- Cooperatives serving grower members
- Teams too big to run on spreadsheets, too small to hire a data-science function

Primary market: Latin America (Argentina, Brazil, Colombia, Mexico, Peru, Chile, Bolivia,
Paraguay, Uruguay, Ecuador).

## Who it is NOT for
- Growers buying a farm-management app for their own fields
- Enterprise-only platforms priced for the Fortune 500

## What Frukht does (value ladder)
1. Sell more — per-field crop stage and stress across the grower base, turned into ranked call
   lists: who to visit, what to recommend, and when.
2. Keep growers loyal — a white-label monitoring layer the client's own agronomists deliver,
   raising switching costs.
3. Run smarter — demand forecasting for S&OP, territory and inventory optimization, and
   product-efficacy proof (NDVI vs. control).

## Commercial model
Land with a fixed-fee diagnostic; expand into seasonal engagements with fees tied to
sell-through lift.

## Contact
- Email: hello@frukht.com
- Web: https://frukht.com

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